
Fintechs are paving the way to enticing  big data applications  to agitate well-established financial institutions with a customer-centric approach.
Evolving fintech is unleashing the power of big data to predict customer behaviour and produce comprehensive risk evaluations which make stand out from large financial organizations.  Big data analytics companies  in the fintech segment combine information from different sources to make certain no room is unturned. Enhanced risk assessments enable fintech to function with more financial certainty, manage cash flow, and deliver customers competitive prices.
The global risk analytics market size is expected to rise from USD 39.3 billion in 2022 to USD 70.5 billion by 2027, at a CAGR of about 12.4%, during the forecast period.
Another factor is how cloud computing helps analyze big data. While a business processing capabilities were conventionally limited to the speed and velocity of physical computers, major advances in cloud computing are accelerating the development and feasibility of big data projects. Enhanced encryption technologies on the cloud enable fintech to scale and communicate public concerns considering the storage of their hard-earned cash with minimal established financial institutions.
The global  fintech  cloud market was valued at $44.4 bn in 2021 and is estimated to reach $196.2 bn by 2031, growing at a CAGR of 16.4% from 2022 to 2031.
Sophisticated algorithms can help process, analyze and filter huge data sets to extract meaningful elucidations about individual customers.
Statista states the volume of big data by global  IoT  connections already reach 13.6 zettabytes in 2019 and is likely to reach over 79 zettabytes by 2025.
Ready to ascend treetops? 
Big data can help you do little things well. Big data can work in concord to create powerful relationships with customers.