Challenges in selecting the best CRM
CRM - Gone are the days when it was coined as "Customer Relationship Manager", today it's more of a Customer experience management. CRM is the core of any customer-driven business & the Market is full of mega vendors for CRM. But all businesses can't afford the price for it. Some may find various complicated features, more process flows which is neither cost effective nor much usable for SMEs or SMBs. They need something which is budget friendly as well as less complicated to use. Not only this but CRM is one of the most selling software in the market. So CRM market is over crowded as well as technology has progressed so much in the last 5 years that its difficult for any SMB owner to compare the different CRMs. So feature wise you can't compare any CRM rather you should look for best support & services so that you can get any feature customized as per your business requirement.